Marketing Strategy & Consultancy · Dubai
We design
strategies, funnels, brands, growth.
Pignatari Marketing Innovations is a Dubai-based consultancy that designs, manages and measures marketing systems for established digital businesses: with an analytical, data-driven method.
Our approach
Strategy without data is guesswork. Data without strategy is noise. We bring the two together and turn them into *measurable *growth.
Manage your marketing with discipline.
We design and oversee the complete marketing system: strategy, positioning, funnel architecture and the organisation that executes it.
Every decision is tied to a clear objective and measured against agreed indicators.
Explore servicesTurning information into decisions.
Market research, competitive analysis and performance analytics: we connect scattered data and turn it into a clear roadmap.
Senior-level counsel, delivered through weekly strategic sessions with the founder.
Explore servicesChannels that convert.
We plan and manage the digital channels where modern businesses grow: content, paid campaigns, email and community.
One integrated plan across platforms, focused on return on investment.
Explore servicesFrom diagnosis to measurable growth.
Diagnose
An in-depth review of the business model, audience, channels and current performance.
Design
A strategy with priorities, positioning, funnel architecture and targets.
Deploy
Guided execution with the client's team, through weekly strategic sessions.
Measure
Regular review of results against agreed indicators, and continuous optimisation of the system.
Established digital businesses with international reach.
We focus on established companies in digital education and the information business: businesses with a proven offer and a strong online presence, looking to structure and scale their growth. Our clients are currently based in the United Kingdom and the European Union.
Principal client, United Kingdom
Continuous strategic partnership: weekly marketing consultancy and strategy sessions with the client's leadership, delivered remotely.
Client, Cyprus (EU)
Marketing consultancy on specific initiatives, engaged on an occasional basis.
Clients, Italy (EU)
Marketing consultancy for Italian companies, delivered remotely through scheduled video sessions.
Client names are kept confidential.
Proven first-hand, before advising others.
The capabilities we offer were built and tested first-hand. Since 2020 our founder has co-founded and scaled a digital education business that is today a leader in its sector in Italy, grown entirely through direct-response marketing, paid acquisition, sales funnels, an in-house sales team and AI-assisted workflows.
Figures refer to the digital education business co-founded by our founder. Social audience is mainly Italian-speaking.
Featured in the Italian media.
Fortune Italia
Commentary by the founder on inflation and the hidden cost of leaving savings idle.
la Repubblica · La Stampa
Expert commentary on Italy's financial-literacy index, published by the main national outlets.
Milano Finanza
Interview with the founder on professional risk management.
Avvenire
Comment on the growing search for a second income in Italy and the risks of online promises.
Also cited over the years by TGCOM24 and Askanews.
“Good marketing is not a matter of inspiration. It is a system: designed with care, executed with discipline and measured with honesty.”Stefano Lokar Pignatari · Founder & Manager
Every engagement starts with a confidential conversation about your objectives, your market and your current marketing system.
Book an introductory call